$523.50 USD

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Make Responsible Business Cases that Win Support presented by Robin Goldsmith

Live, Virtual Course

Info for second (half-price) seat will be obtained via email

Thursday June 13, 2024 - 10:00 am to 6:00 pm Eastern Time

Management generally wants a sound business case to support business decisions, such as whether to initiate a project or apply particular methods.  However, too often business cases are not convincing because they are not right, reliable, or responsible.  Join this interactive seminar to learn how to determine and present financial costs, benefits, and Return on Investment (ROI) that management believes because they come true.

  • Reveal common pitfalls that render typical business cases unreliable.
  • Explain techniques to obtain accurate, complete cost and benefit data for both tangibles and intangibles.
  • Describe ways to convincingly communicate the business case rationale and financials.


This course has been designed for business, product, project, and system managers, analysts, and other contributors who need to make convincing business cases.