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Value-Driven Objectives is not new in the sense that its components have all been validated for decades. These include:
- Using Tom Gilb’s focus on the values, success criteria, and constraints of critical stakeholders to guide us in what value really is
- Using jobs to be done to provide us a lens on how the stakeholders of a system will use it
- A focus on objectives so that as we learn more, we create very rework
- Design thinking’s perspective of not looking for solutions to problem as much as discovering what our objectives truly are
- Human-centered design to create products that are intuitive
- An attention to create in small increments to provide feedback on how well the product is emerging
While this may sound overwhelming at first, the perspectives of these proven methods fit together well. This enables the sum of the parts to not only be greater than the whole, but easier to learn.
This event presents the perspective shift each of these facets facilitates. This provides immediate insights on what to do. It’s a shift of focus to:
- Stakeholders
- How they work
- What value needs to be created
- The real issues at hand
- The users instead of the system
- Avoiding rework in complex situations
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